Tanushree Basuroy
Research expert covering India
Detailed statistics
Digital population in India 2024, by type
Detailed statistics
Media consumption per day India Q3 2023, by type
Detailed statistics
Leading social media sites India 2023
Digital population in India 2024, by type
Digital population across India as of January 2024, by type (in millions)
Mobile internet users in India 2010-2050
Number of mobile phone internet users in India from 2010 to 2023, with estimates until 2050 (in millions)
Social media users in India 2020-2029
Number of social media users in India from 2020 to 2029 (in millions)
Social network penetration India Q3 2023
Penetration of leading social networks in India in 3rd quarter of 2023
Most used social media platforms by type in India 2023
Most used social media platforms by type in India as of December 2023
Frequent social media activities India 2022
Most frequently carried out activities on social media platforms in India as of January 2022
Media consumption per day India Q3 2023, by type
Time spent per day on various media in India as of the third quarter of 2023, by type (in hours.minutes)
Weekly video consumption India Q3 2023
Genre share of online video consumption per week in India as of the third quarter of 2023
YouTube users in India 2020-2029
Number of YouTube users in India from 2020 to 2029 (in millions)
Leading YouTube channels in India 2023, by number of subscribers
Most popular YouTube channels across India as of September 2023, by number of subscribers (in millions)
Leading YouTube kid content creators India 2022, by subscribers
Leading YouTube channels by child content creators across India as of February 2022, by subscribers (in thousands)
Popularity of short video platforms India 2019-2025
Number of active users of short video platforms across India from 2019 to 2021, with an estimate for 2025 (in millions)
Preference of short form video genres India Q3 2022
Most preferred genre among short form video app users in India as of the 3rd quarter of 2022
People that follow at least one social media influencer India 2023
Share of people that follow at least one social media influencer in India in May 2023
Most preferred platforms among content creators in India 2022, by platform
Most preferred platforms among content creators in India as of April 2022, by platform
Preferred content posting platforms among influencers India 2022, by type
Most preferred platforms to share content among influencers in India in 2022, by type
Most popular influencer genres in India 2023
Most popular influencer genres in India as of December 2023
Influencer count on Instagram India 2023, by tier
Number of influencers on Instagram across India in 2023, by tier
Instagram beauty influencer ranking India 2023, by engagement rate
Leading beauty influencers on Instagram in India in 2023, by engagement rate
Facebook influencers count in India 2023, by follower count
Number of influencers on Facebook in India in 2023, by follower count (in 1,000s)
Beauty influencers on YouTube in India 2023, by engagement rate
Leading beauty influencers on YouTube in India in 2023, by engagement rate
Video live streaming sites usage in India 2023
Video live streaming sites usage in India in 2023
Most used video live streaming sites by brand in India 2023
Most used video live streaming sites by brand in India in 2023
Time spent watching game livestreams India 2022, by gamer
Time spent watching games on streaming platforms in India in 2022, by gamer
Reasons to watch game livestreams India 2022, by gamer
Main reasons for watching gaming content on streaming platforms in India in 2022, by gamer
Use of reviews and ratings when shopping online India 2022
Use of reviews and ratings when shopping online in India as of June 2022
Consumer opinion on products reviews on online websites India 2022
Consumer opinion on products reviews on online websites in India as of June 2022
Frequency of referring to Google reviews India 2022
Frequency of referring to Google reviews in India as of December 2022
Opinion on objectivity and accuracy of Google reviews and ratings India 2022
Opinions of respondents on objectivity and accuracy of Google reviews and ratings in India as of December 2022
Consumer interaction with user-generated content India 2023, by type
Consumer engagement with user-generated content in India in 2023, by type
Reasons to interact with user-generated content India 2023
Reasons consumers interacted with user-generated content in India in 2023
Popular user-generated content product categories India 2023
Major product categories for which user-generated content is consumed in India in 2023
Reasons to not interact with user-generated content India 2023
Reasons consumers did not interact with user-generated content in India in 2023
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